Starting to plan for a springtime walkathon? Karma411 has the tools you need to launch a successful site to fundraise for your walkathon online!
Karma411′s walkathon campaign tools enable nonprofits to organize events entirely online. Supporters can manage their team or individual pages on the site in order to raise funds and awareness prior to the event date. The key to driving donations even higher is to turn your donors into fundraisers by having your walkers create fundraising pages and fundraise for you. This will expose your cause to the networks of the people who care about you most. These new networks of people may not have heard of your cause or event until one of your supporters made that introduction.
Autism Speaks U is a great example of how Autism Speaks took advantage of online tools to streamline the registration process of an individual or a team, or to have students at major colleges and universities start their own walk/run. Autism Speaks U enables colleges and universities to host walk/runs to unite their campus and community in support of the millions affected by autism. Participating students can rally friends, family, co-workers, and faculty members to raise autism awareness and funds for autism speaks. The site encourages friendly competition with a leader board on the homepage that highlights top individual fundraisers, as well as top teams. Supporters have the ability to donate to or join a team from the site as well.
Interested in organizing a walkathon for your nonprofit? Contact us today!
John did an excellent job of discussing the key social media trends that are present in online markets, and what exactly this means for non- profits. These trends are 1) power is shifting from the institutions to the communities; 2) business innovation is moving towards a bottom-up model; 3) user generated content is preferred; and 4) viral marketing, like word of mouth, is more effective.
