Posts Tagged ‘Fundraising’

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Fundraising Day in NY 2011!

Sunday, June 19th, 2011

On Friday, June 10 our team attended Fundraising Day in New York at the Marriot Marquis in Times Square. We were so excited to meet new people at our booth, and present for the first time during a session on online fundraising!

The space was filled with colorful banners, and excited faces waiting to meet the day’s attendees! After setting up and sitting down for just a few minutes, Nonprofit Technology News approached our booth and asked if our CEO John Murcott would take an interview.

During lunch, keynote speaker Deborah Bial, Ed. D. of the Posse Foundation made an inspirational speech about what she’s learned from her participation in the organization, from the day it was founded. The organization formed when one college bound teen in Bial’s neighborhood dropped out after having been away for a short time.

Today, the Posse Foundation is opening in its eighth city, has five program components, and has 39 university partners throughout the country. “Our philosophy of raising money is that you don’t buy what you can’t afford,” Bial said. “You have to know when to say no… we stay true to the mission without compromising the integrity of the organization.”

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EAC’s Annual Spring Luncheon

Friday, April 1st, 2011

On Wednesday, March 30 the Education & Assistance Corporation (EAC) held their annual Spring Luncheon at the Crest Hollow Country Club in Woodbury, New York to help make a difference in the lives of victims of child abuse. With more than 600 attendees, this was a special opportunity to support EAC and to network with a diverse group of individuals.

Prior to the event, supporters could visit EAC’s Spring Luncheon Site to purchase tickets, buy a sponsorship, create a page, invite their friends, and share on Facebook and Twitter. All donations made will help child abuse victims at EAC’s Suffolk County Child Advocacy Center.

The first hour of the event was set aside for networking, purchasing raffle tickets for a wide array of gift baskets, and browsing & placing bids on items featured in a silent auction. The attendees moved to the ballroom for the second half of the Luncheon where guests ate while listening to speeches made by representatives from EAC, including CEO Lance Elder, and bid on items such as tickets to Lady Gada during a live auction.

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Oxfam America – Ending Hunger Starts Here

Wednesday, March 9th, 2011

Oxfam's Interactive Photobook

Since yesterday was International Women’s Day, I spent a bit of time perusing the internet for sites that support the day, and allow supporters to contribute and interact. On Mashable.com I came across an article “How To: Support International Women’s Day Using Social Media,” which included a link to an organization I had until then been unfamiliar with: Oxfam America.

Oxfam America is an international relief and development organization that creates lasting solutions to poverty, hunger, and injustice. Together with individuals and local groups in more than 90 countries, Oxfam saves lives, helps people overcome poverty, and fights for social justice.

So what does Oxfam America have to do with International Women’s Day? This year, people from all over the country teamed up with Oxfam America for the 100th anniversary of International Women’s Day by becoming a Sister or Brother on the Planet; adding an image to Oxfam’s interactive photobook; and by signing up for one of over 100 community events taking place in the month of March. Visit their site to join the movement and participate in one or more of their initiatives to fight hunger and invest in women!

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Social Collaboration and Nonprofit Success – John Murcott Featured on Ted Hart Radio!

Tuesday, March 1st, 2011

Today at noon Karma411′s President John Murcott was featured on nonprofit guru Ted Hart’s radio show, The Nonprofit Coach with Ted Hart. The show focused on reasons why nonprofits should opt-in to social media, and ways in which nonprofits can collaborate with their supporters online.

One of the most important points John made was about a trend we are currently seeing – social collaboration. Usually, this trend is seen internally, but John believes that nonprofits should focus this initiative externally.

“The core success factor of social collaboration is the general concept of an event,” said John. “Whether it’s a walkathon or a gala, the actual event, date and deadline drives efforts to one final point.”

Another important concept to point out on the idea of social collaboration, is that you don’t have to rely on supporters just for fundraising. If they have events coming up in their lives such as a wedding, corporate event, or a local office activity, why not provide tools to each of these constituents to fundraise at their events? You can provide supporters the tools to take registration online, make individual and team pages, and of course raise money prior to the event.

John also spoke about how to get started with online fundraising and awareness building. He said that if a nonprofit has not done any online fundraising, they can start by dipping a toe in the water with a Karma411 Awareness campaign.

If nonprofits do not have any online presence, John recommends they work backwards from a goal, and ask themselves: Where do we want to go? What is the state of our current fundraising? Nonprofits new to social networks should also listen to show’s like Ted Harts, as well as use Twitter as a research tool to stay on top of trending topics.

If you missed Ted’s radio show, click here to listen to the podcast! And don’t miss The Nonprofit Coach with Ted Hart Anniversary show Tuesday, March 8 at noon!

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GCS Gives Back Referral Program

Tuesday, December 7th, 2010

General Counsel Solutions (GCS) is an alternative to using law firms and helps companies to cost-effectively manage their legal services requirements. They provide their clients with senior-level, “in-house” lawyers with 10+ years of prior general or corporate counsel experience in almost every business sector. As the result of GCS managing the process, their clients save an average of 50% on their annual legal fees and get the benefit of having the same general Counsel or Corporate Counsel assigned to them over the years but on an as-needed basis.

GCS recently established the “GCS Gives Back” program, which provides GCS clients, their employees, friends, and family members, the opportunity to donate to charitable causes of their choice.

“We feel that it’s a way of making more companies aware of the benefits of GCS, and at the same time, benefitting very worthwhile organizations,” said Gregg Schor, CEO of GCS.

With each new client they sign on as a result of an introduction from a GCS client or individual affiliated with a GCS client, they will, as an expression of gratitude and in the spirit of giving back, make a $1,000 donation to the charity of the introducing party’s choice in their name. After the charity is chosen, our Karma411 team will create a custom Microsite to present to the charity when the donation is announced.

Click here to learn more about GCS Gives Back, and check out the participating non-profit organizations!

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Need a holiday fundraising idea? Look no further!

Thursday, December 2nd, 2010

The holiday season is upon us and we’re all thinking about what we should give to those who are close to us, and how we can give back to our communities.

One way to give a gift & give back is to make a donation in someones name. While this is a great way to donate to a charity that is important to you and your loved ones, maybe an even better, more fun way to give back is to have a holiday dinner party and invite your closest friends and family! With Karma411 you can create a Campaign for a Dinner Party, or set up a Dinner Party Microsite.

If you are a nonprofit, a great way to raise money this season is to set up a Microsite and ask your supporters to create their own pages and host dinner parties on your behalf! Find out how All for Africa is using our Microsite platform to impassion their supporters to host dinner parties on their behalf!

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Karma411′s New Product Launch: Microsite 2.0!

Wednesday, November 24th, 2010
Microsite for Brady Center

Microsite for Brady Center

All of us here are so excited to announce the launch of our new & improved super-product for nonprofits – Microsite 2.0! This product is an update of our current microsite product, in that it is more user-friendly and has enhanced customization.

“This tool is a progression of our current suite of products,” said John Murcott, President of Karma411. “Our Microsite 2.0 product is a site in a box that will enable any organization to get an event up and running quickly, while also including people-to-people fundraising components.”

Our Microsite product is essentially a “website in a box,” meaning it has a branded URL with the ability to create multiple pages. This product is ideal for nonprofit organizations that have upcoming events such as walkathons or auctions, in that it allows each supporter who signs up to create their own page on the site, upload pictures and videos, share stories and invite their friends. Each Microsite can be fully branded for the nonprofit, with the ability to create a customized masthead and a custom color scheme, to name just a few details.

Microsite 2.0 – New Features

  1. Footer – this feature allows the organization to add google analytics to their site.
  2. Stylesheet – this feature enables the organization to fully customize their site down to the very last detail.
  3. File Upload – this feature shows a complete list of files the organization has uploaded to their site.
  4. Slideshow – the organization can add up to five images that will rotate in a box on the site.

Want more info? We’re happy to answer any questions you might have! Email Campaignspecialist@karma411.com

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AFP Philanthropy Day 2010!

Monday, November 22nd, 2010

Howard & Eric at the Karma411 BoothOn Friday, November 19, Howard, Eric, Jules, Tom and I attended the Association of Fundraising Professionals (AFP) Philanthropy Day at the Long Island Hilton in Melville. Eric and I arrived early (6am!) to help set up signs and banners as well as set up our own Karma411 booth.

Attendees filtered through the hallway around 7:30am until keynote speaker Stephen G. Post, Professor of Preventive Medicine and Director/Founder of the Center for Medical Humanities, Compassionate Care, and Bioethics at Stony Brook University, made his presentation at 8:30am. Most of us hung around our booth and talked with our neighboring exhibitors while the workshops went on; Jules sat on a panel for a workshop on new technologies and fundraising.

Awards for outstanding fundraisers, philanthropists & more were given out during lunch, and although everyone who was recognized has made many great achievements in the nonprofit arena, one honoree stood out. Kyle Orent began fundraising at age 7 when he asked his parents for a lemonade stand to help raise money for Canine Companions for Independence. Since then, he has raised $135,000 through his stand, matching donations, online auctions featuring celebrity items, and donations! His favorite saying is “You are never too little to make a difference.”

We are very pleased that we were able to attend & exhibit at Philanthropy Day, and will look forward to APF’s next event!

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Karma411′s Site to Support All for Africa’s Palm Out Poverty Initiative

Tuesday, November 16th, 2010

Star Chef Marcus SamuelssonIn support of All for Africa’s POP initiative, Karma411 created a site where supporters of All for Africa can go to create an African-inspired Food and Wine event featuring recipes by Star Chef Marcus Samuelsson.

Each dinner party can raise $1,000 or more, which will benefit All for Africa’s POP initiative, boosting Western Africa’s agricultural economy and creating $700 million dollars over the next years. The grand prize for the dinner party host who raises the most money is a dinner for four with Marcus Samuelsson at the Red Rooster in New York City! Additional prizes include Stellakaya Wines, Goose Wines, Sugar Hill Beer from Harlem Brewing Company and Broadway tickets.

Karma411 created this site with their microsite product, which is a branded URL with the ability to make multiple pages. To visit the site and register to host a dinner party, create a page and invite your friends click here!

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Fair Media Council’s Connection Day 2010!

Sunday, October 31st, 2010

This past Friday, October 29 John, Jules and I attended Fair Media Council’s Connection Day at the Long Island Hilton in Melville! The event was organized by FMC’s Executive Director Jaci Clement, who did an outstanding job setting everything up and making sure the entire day ran smoothly. We set up shop at our exhibit booth, where Jules and I could be found passing out info sheets and chatting with guests who were eager to learn more about Karma411.Donny Deutsch speaking at FMCCD

The day was split up into three break-out sessions – with a break in between for lunch where Advertising Executive & TV Personality Donny Deutsch was the keynote speaker. The Karma411 team got to present in two out of the three sessions; John moderated the Twitter session in the morning, and Jules sat on the panel for How to Create Buzz On a Budget in the afternoon.

I have to say that Deutsch definitely made his position clear on certain issues; “I have a problem with the President going on Jon Stewart’s show” he said. Deutsch also voiced his opinion on the TV of today, telling the audience that he believes we’re teaching and encouraging bad behavior to today’s youth. “Something’s gotta give,” was a statement he repeated throughout his speech.

Deutsch also didn’t hold back his feelings about certain reality television shows. “What do we learn from the Jersey Shore?” Said Deutsch. “This show is a sign post of pop culture, we get relief in watching these idiots perform very primal.”

I’ll leave you with some tips I picked up from sessions I attended at the event:

  • Be LOUD on Twitter – don’t be afraid to talk @ someone, even if they don’t respond right away.
  • When you are in the social media space share interesting information, tips, advice, etc. People are more likely to follow you this way!
  • Be engaging – start conversations with your followers & ask them questions!
  • If you are trying to build a relationship with the media – make sure you know the value of what you’re pitching.
  • Look at the audience of the network/newspaper/radio you are trying to pitch.
  • Build a relationship with a reporter rather than an editor.
  • Read THIS!

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