1. Make it personal – why are you supporting the cause? Tell your story: for example, if you’re raising money for breast cancer research, did you lose a loved one to breast cancer? Did you help a family member fight their battle? Potential supporters want to know why you care so much about the cause before they donate.
2. Recruit friends/family – if you are trying to raise money for a cause, take advantage of a platform like karma411 where you can create a campaign and invite your friends to help you! If you’re a nonprofit, ask your biggest supporters to create campaigns on your behalf!
3. Talk to other fundraisers – there are other experts out there; learn from them and read about what they’re doing that makes them such successful fundraisers.
4. Put your event online – if you want to raise money for cause by hosting a live event such as a walkathon or golf outing, create an online campaign around that event to create buzz and collect donations prior to the big day. If you want to host a dinner party to support a cause, give guests the option to make a donation online prior to the event.

.jpg)


The holiday season is upon us and we’re all thinking about what we should give to those who are close to us, and how we can give back to our communities.
On Friday, November 19, Howard, Eric, Jules, Tom and I attended the Association of Fundraising Professionals (AFP) Philanthropy Day at the Long Island Hilton in Melville. Eric and I arrived early (6am!) to help set up signs and banners as well as set up our own