Archive for the ‘Karma411 Best Practices and Support’ Category

Learn Social Media Best Practices

Wednesday, June 23rd, 2010
On Friday, June 18, Karma411 participated in the New Jersey Social Media Conference in Somerset, NJ.

The day opened with a presentation by David Mathison, author of Be The Media, who spoke about his ideas on how to effectively employ social media to market a brand (and be successful at it!). He also did a great job of explaining the social media space and where it is headed.

Up next was the featured speaker of the day, Alan Levy, CEO of Blog Talk Radio. Alan spoke about how he started out with social media by creating a blog without knowing a stitch about it, and how he was able to turn it into an extremely well-known blog radio show. He also made sure to let the audience know that anyone has the capability of creating and producing their own show- just like he did!  If you’d like to learn more about starting your own talk radio show online, go to BlogTalkRadio.com.

During lunch Gary Vaynerchuk, author of Crush It, gave a video presentation discussing his thoughts on social media. He shared his views on old media, and how it is not dead, but rather a stepping-off point into new media.  He also emphasized the ability of new media to drive down the price of old media; so it might make sense to put up a billboard one week instead of writing a blog.

At the end of the event our very own Jules Strachman had the opportunity to speak on a panel for new social media users. He did an excellent job of presenting and explaining the products Karma411 offers, as well as discussing how the company has implemented social media to expand its networks.  If you are not familiar with the social networking tools Karma411 offers nonprofit organizations, contact us to schedule a demo!

A big thank you to Eva Abreu, of  NJ Social Media, for running the conference!  It was very well put together and a truly educational experience.

Support and Best Practices Await: Welcome to my Section of the Blog!

Monday, April 19th, 2010

Hello there! My name is Jules Strachman and I am unveiling a new section of the Karma411 Blog, Best Practices and Support. Karma411.com is the premier “People to People” social network for cause related organizations. In other words, Karma411 offers creative online fundraising solutions for nonprofits.  If you are interested in learning more about the company in general, please view our About Karma page.

Throughout my tenure here at Karma411, I have supported hundreds of nonprofits and in turn, managed thousands of campaigns. The purpose of this section, Best Practices and Support, will be to share my personal experiences and knowledge with those who would like maximize their fundraising and community building efforts for their favorite causes. Although a majority of my posts will be tips on how to use the Karma411 platform or case studies on Karma411 campaigns, I will also venture outside of our social network to provide you with all of the tools for a complete cause-related arsenal.

With all that being said…. HERE WE GO!

My first Karma411 tip: Know the suite! “Know the suite? Really Jules, thats your first tip?” Before you give up on me, hear me out. Karma411 offers several campaign types or templates (Advocacy Campaigns, Event Registration, Auctions, Walkathons, etc.) to choose from when creating your campaign page. Aside from having a different name, each template has unique functionality focusing on a specific cause-related fundraising or awareness activity. It is for that reason I suggest you “know the suite” before jumping in and creating a new campaign. If your nonprofit has a committee of volunteers who would like to fund-raise , you should know we have a “Team Campaign” type that would sync up perfectly with that activity. If one was to not read up on our suite, one might take on the overwhelming project of managing fifteen individual fundraising campaigns instead of one. Our suite of campaigns is available on our homepage, www.karma411.com, with a complete description of each type. So there you have it, tip numero uno, Know the Suite!

Well, here is to the first of many more blog posts to come. Those of you who know me or who have worked with me already, know that I am a huge fan of collaboration. Therefore please post questions, comments or random thoughts under my posts and I will be happy to answer them.

“Karma411 – Best Practices” ; Coming Soon

Thursday, April 1st, 2010

Coming soon to our blog, “Karma411 – Best Practices!” Stay tuned to Karma411.com/blog for great insight and advice from our team of Campaign Specialists. Want to get in touch with one of our Campaign Specialists now? Email us at CampaignSpecialist@karma411.com.